$1.5M to $3M ARR
CORE
$4,500/mo
100 topic Blueprint, 25 pages per month during Coverage Sprint, one market
PRICINGPROPERTY MANAGEMENT SOFTWARE
Three plans. One system.
Every plan includes all five pillars. The difference is volume, and how many markets we cover.
All plans run on a twelve month term at a single monthly price that does not change.
$3M to $8M ARR
COVERAGE
$8,000/mo
250 topic Blueprint, 50 pages per month during Coverage Sprint, two markets
$8M to $15M ARR
AUTHORITY
$12,500/mo
400 plus topic Blueprint, 65 pages per month during Coverage Sprint, up to four markets
Same five pillars in every plan. Volume and markets change.
$1.5M to $3M ARR
CORE
$4,500/month
Cover what makes you money, then start building around it.
- 100 topic Topical Blueprint
- 25 pages per month during Coverage Sprint, months one to four
- 10 pages per month during Authority Sustain, months five to twelve
- 4 content revivals per month
- Full Semantic Brief for every page published
- Full technical implementation on every page published
- Existing site technical work, up to 250 pages
- Full visual set for every page
- 25 prompt AI visibility blueprint
- AI visibility tracking across 4 platforms, monthly
- 1 authority placement per month
- 4 community contributions per month
- 1 market
- Monthly report and monthly strategy call
Book a callYear one total: 180 published pages
Most popular $3M to $8M ARR
COVERAGE
$8,000/month
Own your subject, not just your keywords.
- 250 topic Topical Blueprint
- 50 pages per month during Coverage Sprint, months one to five
- 18 pages per month during Authority Sustain, months six to twelve
- 8 content revivals per month
- Full Semantic Brief for every page published
- Full technical implementation on every page published
- Existing site technical work, up to 1,000 pages
- Full visual set for every page
- 50 prompt AI visibility blueprint
- AI visibility tracking across 6 platforms, monthly
- 3 authority placements per month
- 10 community contributions per month
- 2 markets
- Monthly report, monthly strategy call, weekly progress log
Book a callYear one total: 376 published pages
$8M to $15M ARR
AUTHORITY
$12,500/month
Become the source your market searches for by name.
- 400 plus topic Topical Blueprint, built across multiple markets
- 65 pages per month during Coverage Sprint, months one to six
- 22 pages per month during Authority Sustain, months seven to twelve
- 12 content revivals per month
- Full Semantic Brief for every page published
- Full technical implementation on every page published
- Existing site technical work, up to 5,000 pages
- Full visual set for every page
- 100 prompt AI visibility blueprint, multi market
- AI visibility tracking across 6 platforms, fortnightly
- 6 authority placements per month
- 20 community contributions per month
- Up to 4 markets
- Weekly report, twice monthly strategy call, live dashboard
Book a callYear one total: 522 published pages
Compare this to hiring, not to another agency.
A senior in house SEO manager in the United States costs $120,000 to $180,000 a year fully loaded. That one person does not produce content at volume, does not implement technical fixes, does not build brand authority and does not track AI visibility. They coordinate people who do.
A complete in house team covering all of it, a strategist, writers, a technical specialist and a designer, costs more than $400,000 a year.
COVERAGE runs at $96,000 a year and delivers 376 published pages, a full technical programme, brand authority work, and AI visibility tracking across six platforms.
Annual cost to cover SEO
Full in-house team
$400K+/yr
Strategist, writers, technical, designer
In-house SEO manager
$120K–$180K/yr
Coordinates. Does not produce at volume.
COVERAGE plan
$96K/yr
376 pages, technical, authority, AI tracking
Compare to hiring. Not to another agency.
The parts that do not change between plans.
Volume and markets differ. Everything below stays the same.
01
Full implementation, not recommendations
We write, publish, fix and deploy. You are not handed a list and left to act on it.
02
A full Semantic Brief for every page
Full semantic analysis on every page we publish, including supporting content.
03
Technical work tied to volume, not hours
Every page we publish or revive gets complete technical work. We do not bill by the hour.
04
Visual production matched to publishing
Full visual set on every page, plus one standalone infographic for every ten pages.
05
Three written guarantees
Delivery, milestones and performance. Stated before you sign.
Coverage Sprint, then Authority Sustain.
Topical authority is earned by covering a subject completely, at speed. A map published slowly never compounds, because the market moves first.
So volume runs high until your coverage is complete, then steps down. The price stays the same throughout. You are not billed differently in month two and month ten.
Your price does not change between phases.
Publishing volume across the year
Sprint
High volume
Sustain
Stepped down
Price stays the same throughout.
Three commitments, in writing.
01
Delivery
Every deliverable in your scope, every month.
If we miss it, that month is credited.
02
Milestones
Your Full Stack SEO Audit and your Topical Blueprint land within 30 days.
If they are late, month one is free.
03
Performance
Measurable movement on your agreed priority keywords within 90 days.
If not, the next month is delivered at no cost.
Full conditions are stated in your Service Delivery Document, which you receive before you sign, not after.
Stated plainly, so nobody is surprised later.
Boundaries, stated plainly
We do not
Position one guarantees
Revenue or lead volume promises
Performance-only pricing
Clients outside residential property software
We do
Residential property software
Honest commitments · twelve months · full system
No surprises later. That is the point.
We do not guarantee position one rankings
Nobody can control that. An agency promising it is either misinformed or being dishonest with you.
We do not guarantee revenue or lead volume
SEO delivers qualified traffic. Whether that traffic converts depends on your product, your pricing and your sales process, none of which we control.
We do not work on performance only pricing
Paying only on results means asking us to fund your growth. We are not set up for that, and an agency that agrees to it usually cuts corners to survive.
We do not take clients outside residential property software
Occasionally something adjacent makes sense. Usually it does not, and we will tell you if we are not the right fit.
The commercial terms.
Everything that governs the engagement, in one place.
- Contract term
- 12 months. The delivery model is built around a full year coverage cycle and cannot be sold in shorter blocks.
- Payment
- Monthly in advance.
- Quarterly prepayment
- 5 percent discount.
- Annual prepayment
- 10 percent discount.
- Price protection
- Your rate is held for the full initial term.
- Additional markets
- $1,800 per month each.
- Pause policy
- One pause of up to 30 days per twelve months, not during Coverage Sprint.
- Notice
- 30 days after the initial term.
- Renewal
- Year two continues at the Authority Sustain rate with blueprint expansion, repriced at renewal.
Commercial snapshot
12 mo
Initial term
Monthly
Paid in advance
5% / 10%
Quarterly / annual
Held
Rate for full term
Full year coverage cycle. Not sold in shorter blocks.
Four things, and none of them are difficult.
What we need from you so the system can run at sprint speed.
01
Access within seven days
CMS, Search Console, Analytics and hosting or a named developer contact. This is a condition of the performance guarantee, because we cannot deliver against a timeline we are locked out of.
02
One named point of contact
Someone who can answer product questions and approve work. Not a committee.
03
Review turnaround within five working days
At sprint volume this matters. A slow reviewer stalls the entire schedule and we would rather say so now than explain it in month three.
04
Honesty about what has already been tried
Previous agencies, penalties, migrations, anything that went wrong. It changes what we do first and there is no version of this where hiding it helps.
Client readiness
- 01Access within seven days
- 02One named point of contact
- 03Review in five working days
- 04Honesty about what was tried
Four things. None of them are difficult.
The questions we get asked most.
Because the model needs it. Coverage Sprint runs four to six months depending on plan, first movement appears around month two, and compounding starts around month four. A shorter term would mean stopping before the system does what it is built to do, which serves nobody.
Three guarantees cover it. Miss delivery and that month is credited. Miss milestones and month one is free. Miss ninety day performance and the next month is free.
First measurable movement usually appears in month two, driven by revived existing pages. Compounding gains from new content typically start around month four. Months one and two will look like a lot of work and not much movement, because that is what building a foundation looks like. We would rather say this now than have you worry about it later.
Yes. We implement directly where we have access, and we provide specifications plus code review where your team prefers to own the change.
Yes. Additional markets are $1,800 per month and can be added at any point.
Additional pages are billed at published per unit rates. If you consistently need more, we move you to the next tier rather than billing overage every month.
We offer a standalone Full Stack SEO Audit and a standalone AI Visibility Audit. Everything else is a retainer, because the system does not work in fragments.
Match your revenue band. The plans are built around what a company at each stage can realistically absorb and act on. If you are between bands, take the lower one and upgrade if you outgrow it.
Free. Three working days. No call required.
Not sure which plan fits?
Start with the AI visibility check. It costs nothing, it takes three working days, and it usually tells you more about where you stand than a sales call would.
Free. Three working days. No call required, and no sales sequence afterwards.
$1.5M to $3M ARR
CORE
$4,500/mo
100 topic Blueprint · one market
$3M to $8M ARR
COVERAGE
$8,000/mo
250 topic Blueprint · two markets
$8M to $15M ARR
AUTHORITY
$12,500/mo
400 plus topics · up to four markets